The trend of young US wireless users opting to disconnect their home phone lines in favor of wireless-only options is growing, reports In-Stat.
The typical cord cutter is under 35 years old with a small household and a lower income than the traditional phone user, the high-tech market research firm says. This was a notable finding from a recent In-Stat survey of US telecom consumers.
Recent research by In-Stat found the following:
- Current cord cutter respondents use 22% more cellular minutes than the average survey respondent, and 40% more than those not interested in surrendering their landline.
- Some 24% of those with a landline would consider replacing it with a mobile phone.
- Potential cord cutters have the highest penetration of family or group mobile rate plans—they also have the highest spending, averaging $111.41 per month.
“The largest number of current cord cutters—those who do not have a landline, but rely solely on their mobile phone—are those one might expect: young, single, living alone, or sharing quarters such as a dormitory or rooming house,” says Jill Meyers, In-Stat analyst. “In many cases, these are people who are the least-likely candidates to have a landline phone.”
The research, “US Profiles of Wireless-Only Mobile Users: Cord Cutters - 2007” (#IN0703791MCM), focuses on wireless usage among US survey respondents who have a home phone and those who do not. Discussed are the operators of preference, spending and usage patterns, and the factors increasing and discouraging the likelihood of switching to wireless-only services.
For more information on this research or to purchase it online, please visit: http://www.instat.com/catalog/wcatalogue.asp?id=231, or contact a sales representative: http://www.instat.com/sales.asp.
The price is $2,995 (US).
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