According to calculations by VeriSign, Inc.the leading provider of Internet infrastructure for the networked world, a record 2.2 billion mobile messages, including short message service (SMS), and multimedia messaging service messages, are expected to be sent and received across carriers and mobile application providers on Valentine’s Day 2008 in North America alone.
Valentine’s Day is traditionally the busiest day of the year for mobile messages. For the past two years, the number of messages VeriSign powered on its infrastructure jumped 40 percent on February 14 compared to an average day.
“Mobile messaging continues to show impressive growth,” said Charles Meyers, group president, Messaging and Mobile Media, VeriSign. “This is a business where the ability to quickly scale to meet huge spikes in demand is absolutely critical. VeriSign successfully met this demand by delivering 530 million SMS messages on New Year’s Eve, and we’re confident that Valentine’s Day will bring another record day to the network.”
Mobile messaging activity has continued to skyrocket in the past 12 months. VeriSign powers inter-carrier mobile messaging for seven of the top ten wireless carriers in North America, and the company’s global infrastructure currently enables over 400 million messages on a typical day. In 2007, VeriSign enabled 96 billion mobile messages across its network globally, up from 43 billion in 2006.