Verizon
Wireless and Vodafone announced they are teaming up to deliver the first ever
live global mobile simulcast, with performances from Madonna’s exclusive
up-close and personal show at the Roseland Ballroom in New York City where she
will debut songs from her new “HARD CANDY” CD. On April 30 (morning of May 1
in the UK).
Verizon Wireless and Vodafone will broadcast four songs live from
Madonna’s historic performance. Available exclusively in the U.S. to Verizon
Wireless V CAST Music customers.
This mobile broadcast
will reach hundreds of millions of Madonna fans via their mobile phones,
celebrating the release of Madonna’s 11th studio album for Warner Bros.
Records, “HARD CANDY.” The mobile broadcast is currently scheduled to begin
at 10 p.m. EST via Verizon Wireless V CAST Performances and 3 a.m. GMT on May
1 on Vodafone Live. The four songs will be archived on the V CAST Performances
channel so fans that are unable to join live can enjoy this exclusive
performance for 30 days.
“HARD CANDY” is the follow up to Madonna’s “CONFESSIONS ON A DANCE FLOOR”
which debuted at number one in 30 countries and has sold more than 8 million
copies to date. “HARD CANDY” has been described as a brilliant up-tempo
collection of 12 songs in which Madonna remains ensconced in club mode, but
this time adds an urban hip-hop beat in collaboration with musical partners
Timbaland, Justin Timberlake, Pharrell Williams of the Neptunes, and Nate
“Danja” Hills.
“Madonna is truly one of the most iconic artists of our time, and together
with Vodafone we are proud to deliver our customers the first global simulcast
of this exclusive performance to fans across the world via their mobile
phones,” said Ed Ruth, director of digital music for Verizon.
Verizon Wireless customers will be among the handful of lucky winners who
will attend the Roseland Ballroom show. Fans who downloaded the full-song,
ringtone or ringback tone of Timbaland’s exclusive mobile underground remix of
“4 Minutes” through Verizon Wireless’ V CAST Music service had a chance to win
a mobile ticket to this exclusive Madonna performance. The lucky winners
received tickets on their mobile phones, which will admit them and one friend
to Roseland on Wednesday evening. For more information, visit
www.vzmobilestudio.com/madonna.
Madonna, a multi GRAMMY(R) Award-winning singer, songwriter, producer,
cultural icon, world-renowned stage performer, video visionary, children’s
book author, director, and documentary filmmaker, has sold 200 million albums
in the course of her unprecedented two decade-plus career and was inducted
into the Rock and Roll Hall of Fame on March 10, 2008.
In addition to Madonna’s original “4 Minutes” track, co-produced by
Timbaland and Justin Timberlake and Nate “Danja” Hills, and the underground
mobile remix available on Verizon Wireless’ V CAST Music and Vodafone,
exclusive video footage of Madonna, Timbaland and Justin Timberlake’s mobile
underground remix recording session is now available on Verizon Wireless’ V
CAST Video service.
For more information on how to download Timbaland’s mobile underground
remix of Madonna’s “4 Minutes” featuring Justin Timberlake, fans can text
MADONNA to 8933. For more information on V CAST Music from Verizon Wireless
and the company’s mobile producer in residence program, visit a Verizon
Wireless Communications Store, call 1-800-2 JOIN IN or go to
www.verizonwireless.com/music.