Samsung Electronics and CNN International announced their contract to offer Samsung mobile phone users an easier access to CNN multimedia news service.
Samsung host this new
Java service, which was demonstrated in February at the GSMA Mobile World
Congress. The partnership will be executed across Europe,
Middle East, Africa, Asia-Pacific
and Latin America.
Starting from Samsung G810, a 5-megapixel camera phone with
cutting-edge multimedia features and high-speed HSDPA connectivity, various
other Samsung mobile phones will equipped with CNN’s mobile contents.
Samsung G810 will be available in the European market from
May.
By embedding CNN International’s content into our
intensive range of mobile phones, Samsung is providing innovative new ways for
consumers to experience and enjoy diverse multimedia entertainment through
their mobile. With CNN International’s solution, Samsung will be able to
deliver its end users with the rich multimedia experience”: stated
Jongkyun Shin, executive vice president and head of Mobile R&D Team,
Samsung Electronics.
“This move provides our audiences with easier access to
CNN International’s first class multimedia news service,” commented Casey
Harwood, Senior Vice President, Turner Europe. “The collaboration with
Samsung underscores CNN’s commitment to aligning with the best telecommunications
partners in the business to provide consumers with a dynamic user experience
and immediate access to our global news product, delivered through
sophisticated technology.”
The agreement grants purchasers of select Samsung handsets
one-click access to CNN’s vast newsgathering output including access to
thousands of reports and images from CNN’s global correspondents in the field.
CNN”s Java application, pre-loaded on Samsung devices, enables users to
prioritise favourite categories, get quick access to top stories via the
animated news flipper, ads and watch the hourly on-demand ‘CNN World News
Now’ video headlines. A 360 degree globe and interactive maps allow users to
search more than one thousand cities around the world for detailed five day
weather forecasts. CNN’s global audience can also submit iReports to CNN’s
citizen journalism website by sending still images or video from their mobile
handsets via a built in bookmark.
CNN has been at the forefront of international news for over
25 years. The company’s award winning coverage of world events ensures that its
audience is always the first to know about breaking stories. CNN’s mobile
service is available subscription-free across Europe, Middle
East, Africa and Latin America
to all WAP-enabled handsets by entering http://CNNmobile.com
into the device’s internet browser. CNN’s new downloadable Java application is
also available globally, subscription free via CNNMobile.com, the brand’s
signature WAP site, to all compatible multi-media handsets.