SoundBite Communications, Inc. announced that it has received approval from Sprint to deliver Free-to-End-User (FTEU) text messages on the Nationwide Sprint Network.
Organizations view FTEU text messaging as a service differentiator which allows them to deliver text messages without the recipient incurring any cost for the communication. SoundBite is currently the only provider to implement FTEU text messaging on all four major wireless carrier networks, reaching 81 percent of U.S. wireless subscribers. As a result, organizations that utilize SoundBite’s hosted, multi-channel communications platform are now able to deliver these messages to their customers using AT&T, Sprint, T-Mobile and Verizon Wireless networks.
“Organizations are adding text messaging as another delivery channel for important customer communications,” said Alan Berrey, Vice President of Market Development, Text and Mobile Messaging for SoundBite. “Through our relationships with the four major wireless carriers, our clients can deliver text messages to their customers at no cost, resulting in higher adoption and response rates that achieve their business goals. Only SoundBite can offer organizations this feature as part of a robust, multi-channel communications strategy.”
The rise in mobile phone usage and the dramatic increase in text messaging are transforming the way individuals communicate with one another. This creates a powerful opportunity for organizations to enhance their brand and build profitable, life-long relationships with their customers. Text messaging is a perfect augmentation to automated voice messaging campaigns, creating both a significant lift in call-backs and a dramatic increase in interactive responses to help organizations achieve their desired business goals. SoundBite’s text and automated voice messaging solutions support inbound, outbound and interactive customer communications. By leveraging SoundBite’s fully-integrated, multi-channel communications strategy, organizations can quickly and effectively communicate with their customers across a variety of collections, customer care and marketing applications.