Apartment Guide announced an agreement with Mobile Accord to provide apartment listing
content through participating wireless carriers. Subscribers to this
service will be able to find apartments for rent by using mobile phones
equipped with global positioning system (GPS) technology.
Properties that advertise with Apartment Guide and ApartmentGuide.com
will have their listings uploaded for access by mobile subscribers.
"Apartment Guide makes finding apartments
easier through mobile GPS," said Arlene
Mayfield, president of Apartment Guide. "Powered
by Qualcomm's BREW®
Platform, the application also enables mobile phone subscribers to
search for apartments anywhere in the United States, access prices,
photos and property features and contact the leasing office directly."
"According to ABI Research, North American
subscriptions to 'personal locator services'
using GPS-enabled mobile phones will grow to more than 20 million by
2011," said James Eberhard, chairman, Mobile
Accord. "By enabling consumers to find
apartments through GPS on their cell phones, Apartment Guide addresses a
growing technological demand and meets the needs of renters 'on
the go.'"