Tiger Woods U.S. Open Win Wins 2 Million WAP Viewers

ESPN's coverage of the 2008 U.S. Open
playoff on Monday from noon-2 p.m. ET was the most-viewed golf telecast
in cable TV history (4.2 household rating, 4,055,000 household
impressions, 4,762,000 viewers). Tiger Woods defeated Rocco Mediate in
a sudden playoff at Torrey Pines. ESPN aired the first two hours of the
playoff, which went into sudden death. Previously, ESPN's coverage of
the 2008 Masters, which delivered a 3.1 household rating, held the
record, averaging 3,014,000 households.

On the Mobile Web, ESPN's WAP(wireless web) site averaged more than
2 million unique daily visitors to golf content during tournament,
generating nearly 3 million page views.

In addition, ESPN's coverage of the first two rounds of this year's
U.S. Open was the most-viewed combined telecasts since 2000. The two
day coverage (four telecasts, Thursday and Friday 1-3 and 5-10 p.m.,
ET) averaged a 1.8 household rating and 1,780,000 impressions. Key male
demos were up across the board compared to 2007, including men 18-34
(31%), men 18-34 (26%) and men 25-54 (43%).

The audience on ESPN's U.S. Open coverage on ESPN.com were also impressive.

ESPN.com (Thursday, June 12 to Monday, June 16) generated more 5.1
million visits (+256% vs. 2007) and 36.7 million page views (+282%),
with the Monday playoff alone generating nearly 2.4 million visits and
10.7 million page views.

 

2 thoughts on “Tiger Woods U.S. Open Win Wins 2 Million WAP Viewers”

  1. The bad time might not yet ended for the woods yet, after a huge mental trauma from past seven months, when finally tiger decided to concentrate back to game, soon he is been wired by the drastic neck injury, recently i got the updates of latest MRI report of tiger woods thanks to epix, very sadly woods admit there is possible chances of the neck surgery, it means woods will be out of action again for couple of months that sounds pretty outraged.

  2. The bad time might not yet ended for the woods yet, after a huge mental trauma from past seven months, when finally tiger decided to concentrate back to game, soon he is been wired by the drastic neck injury, recently i got the updates of latest MRI report of tiger woods thanks to epix, very sadly woods admit there is possible chances of the neck surgery, it means woods will be out of action again for couple of months that sounds pretty outraged.

Comments are closed.