Bluetooth seems to have reached a maturation period with growth rates
that, while strong, do not match the growth of the recent past, reports
In-Stat (http://www.in-stat.com).
The Bluetooth chip market should benefit as new standards, such as
Low-energy and High-speed Bluetooth, are expected to be introduced into
devices beginning in late 2009, and in volumes beginning in 2010, the
high-tech market research firm says.
Recent research by In-Stat found the following:
-
Growth of Bluetooth-enabled device shipments will increase by 26% in
2008. -
Silicon manufacturers are continuing to roll out integrated radio
chips with Bluetooth, Wi-Fi, GPS, and FM. -
Sales of mono headsets, another high-volume application for Bluetooth,
will continue to grow, particularly as regulations surrounding mobile
phone usage while driving continue to be made standard in many states
"These new silicon products will spur
additional growth in Bluetooth-enabled product shipments, and High-speed
Bluetooth ASPs (average selling prices) will help to keep revenues
strong as other Bluetooth ASPs continue to decline,"
says Brian O'Rourke, In-Stat analyst. "Current
market growth for Bluetooth devices is primarily attributed to sales
growth in mobile phones, which is the top market for Bluetooth silicon
shipments."
The research, "Bluetooth 2008: New
Standards Signify an Increasingly Complex Market"
(#IN0804097MI), covers the worldwide market for Bluetooth and
Bluetooth silicon. It provides unit shipment and revenue forecasts for
Bluetooth-enabled products by category and Bluetooth semiconductors
through 2012. It also includes domestic and international results from
In-Stat's 2008 Residential Technology Survey
regarding Bluetooth recognition among consumers. Analysis of Bluetooth
standards and trends is provided.
For more information on this research or to purchase it online, please
visit: http://www.instat.com/catalog/mmcatalogue.asp?id=161