Motorola expands its ROKR portfolio with the introduction of
three new music-optimized devices MOTOROKR EM30, a candybar phone using
Motorola's ModeShift technology, ROKR EM28, a clamshell device with sonic
features and touch-sensitive keys, and ROKR EM25, a slider with FM radio
sharing capabilities.
ROKR EM30
Music, 100% You
One moment ROKR EM30 is a mobile phone; the next, it transforms into your
favorite music player. It uses Motorola's innovative ModeShift technology to
illuminate the keyboard--red keys illuminate in music mode and a brilliant blue
keypad appears in phone mode--taking users from talk to text1 to complete music
immersion with a touch of a button. With colorful cues that let users know
exactly which mode they are in, the ROKR EM30 connects the sounds that matter
most
In addition to the basics in talking and texting, ROKR EM30 is loaded with
other great features for music lovers too, including high-fidelity audio and
seconds-fast MP3 downloads for listening to their favorite tunes.
Consumers will know the artist and song playing on the FM radio with Radio Data
System (RDS) technology. The 3.5mm stereo headset jack provides
consumers the flexibility to use the headset of their choice with ROKR EM30.
Compatibility with Windows Media® Player 11 provides the freedom to download
music from more than 200 online music stores worldwide.
ROKR EM28
ROKR EM28 offers easy access to a genuine music-player experience in a familiar
clamshell design and allows users to control their music using touch-sensitive
keys that appear only when they're needed. The front of the phone shows the
name of the artist and song without even opening the flip.
ROKR EM28 has sonic features that enhance the music's performance. A 3D sound
effect gives music a surround-sound quality and an audio equalizer provides 11
pre-set music genres, including rock, reggae and pop for optimal listening.
Consumers also can boost the bass up to nine decibels.
ROKR EM25
ROKR EM25 offers a genuine music player experience including immediate access
to a stored music library and built-in FM radio, in a sleek, quality handset.
The phone has a dedicated music key so consumers can simply access stored music
and familiar music controls to play, pause, forward and rewind songs. Consumers
can use FMShare to share a favorite station with friends by sending it in a
text message and SONGID technology to identify a song while out and about.1-3
While the new ROKR devices are offered in different designs to suit a range of
consumers' style preferences, each supports GSM technology and is equipped with
a host of features for an enjoyable mobile music experience
- Supports multiple digital
music formats including MP3 so you can sync your music easily with devices3-5 - FM radio with RDS4
provides the name of the artist and song playing so you can discover new
artists and songs - Industry-standard connectors,
including a universal 3.5mm jack, and stereo Bluetooth®
wireless technology lets consumers connect to their favorite wired or
compatible wireless speakers and headsets2, including the
lightweight Motorola S9-HD headset and Motorola's new ROKR portable
speakers.