MobiTV, Inc.announced the next phase
of its product development strategy which entails a series of vertically-customized
products and services that combine live video, Video-On-Demand and up-to-the-minute data
together in a personalized, compelling and easy-to-use interface for mobile
professionals and on-the-go entertainment enthusiasts.
Mobi4BIZiwill make its market debut in the U.S. supporting
the BlackBerry Bold smartphone from Research In Motion (RIM)
(Nasdaq: RIMM). Mobi4BIZ is a video-centric application for mobile consumers
and business professionals that combines live TV and VOD content.
Mobi4BIZ
will have at its foundation CNBC, with video content and up-to-the minute
stock market data from official CNBC ticker. Other anticipated partners include
Bloomberg Television, FOX Business and TheStreet.com. Mobi4BIZ features user-driven
programming, where the consumer creates a watch list and all content discovery
within the application is related to that list.
"MobiTV continues to demonstrate unparalleled innovation and leadership
in the mobile video industry, and is proud to offer a preview of the industry's
first vertically-targeted, integrated media application for mobile professionals," said
Charlie Nooney, Chairman and CEO, MobiTV. "This is complimentary to
our current broad consumer offering and recognizes the adoption and consumption
of mobile media within specific segments. Natural extensions of this strategy
include kids, sports, education and enterprise."
Mobi4BIZ Features
- Superior video quality and resolution for both full and partial
screen modes
- Company-specific VOD content
- Alerts for breaking news video on portfolio companies
- Personalized content on portfolio companies including detailed
financial data
- Simple portfolio navigation and management
- Personalized stock ticker
- Financial graphs, analysis and tools