55% Mobile Emailers, While 22% Find it Too Hard to Figure Out, Says Sprint

Even though text messaging popular with young adults under 30 (67 percent use the function), a surprisingly high number of people under 30 also would like to have email services on their cell phone

New research from Sprint shows, 29 percent of people under 30 who are also large consumers of other data applications, such as texting and sending photos, would like to have the ability to send email from their mobile phone.

Their research shows that 55 percent of the young adults under 30 (who are the largest consumers of text messaging and photo sending functions) currently use email on their mobile phone - a figure that has more than tripled since 2006.

Why the increase in popularity? More than half of survey respondents under 30 think that having email capability on their phone does or would help them stay in touch with friends and family.

Those under 30 also were more likely to agree (40 percent) that having email capability on their phone does or would help them get more done each day.

However some find email difficult to use nearly one in four respondents (22 percent) across all groups said they have never tried to activate their phone's e-mail capability because it was 'too difficult' to figure out.

The youngest age group, 18-24, which we typically assume is the most tech-savvy, was twice as likely as someone over 30 to have tried to activate the e-mail function on their mobile phone but couldn't successfully complete the task."

Sprint has a team to help with these problems.  Customer can visit a local retail store and see a retail associate. Through Sprint's Ready Now program, Sprint customers can choose how much or how little they want to learn about any of the features and applications on their phone.

Comment from Wireless and Mobile News

In a completely separate and totally unrelated mobile email addiction study by Osterman Research 11 percent admitted to sending email messages while engaged in "intimate behavior."

We're wondering if a Sprint associate could help with that kind of email dysfunction?
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One Response to “55% Mobile Emailers, While 22% Find it Too Hard to Figure Out, Says Sprint”

  1. jennifer says:

    Yes, I agree that most people are using mobile phones for email also. Mobiles have brought a drastic change in our lives. We can be in touch with our friends, relatives, clients, superiors though these phones. Many companies have launched phones with all the facilities that we have on computer.
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    Jennifer

    Drug Intervention