Cellular South, is now offering their Discover Center wireless and mobile web education initiative with overwhelmingly positive customer interest.
Cellular South customers who visit the Discover Center online or in person at retail outlets learn how to do everything from exploring the mobile web and taking pictures to accessing weather, sports, news, and even social networking sites like Facebook from their mobile device.
Unlike programs offered by other carriers, Cellular South’s Discover Center initiative is focused on sustained wireless and mobile web education and helping customers find and learn how to use the tools, applications and services they need to better manage their busy lives on virtually any wireless device.
“A lot of customers don’t realize that they can do more with the wireless device they already have,” Hays said. “You don’t necessarily need a smart phone or a PDA to stay up-to-date with the mobile web - most cell phones have that capability today.”
Bundled Content Focus
In tandem with the Discover Centers, Cellular South is introducing personalized, bundled mobile web content geared towards customers with specific needs and interests like sports, weather, shopping and politics.
So far, Cellular South has rolled out a Smart Mom package to help on-the-go family managers through e-mail, calendar coordination, maps, recipes and driving directions; an Olympics package that provided fans with news, photos, schedules, scores and updates during the 2008 Olympics in Beijing, China; an Election 2008 package that provides breaking news on the upcoming presidential election and highlights of the recently concluded major political party conventions and a Gridiron package that focuses on content, information, teams, players and scores for college and professional football.
Hays said the company’s Discover Center initiative is being fueled by statistics that show most consumers aren’t fully benefiting from the mobile web, despite the fact that there are 197 million users nationwide who have access to the Internet on their devices. According to a July 2008 research report by Nielsen Mobile, only 15.6 percent of wireless consumers with access actively use the mobile Internet.
For more information on Cellular South’s Discover Center, as well as Cellular South’s bundled mobile web packages, visit https://www.cellularsouth.com/DiscoverCenter/.