Yahoo! Search, Cloud and Aggregation in Yahoo! Mobile Apps

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yahoomobile.jpg

Yahoo! will launch its new
Yahoo! Mobile service - Yahoo! Mobile.  It will be available on the mobile web, as apps for the iPhone,  Nokia, RIM, Samsung, Sony Ericsson and
Motorola and Windows Mobile smartphones. It will include web search, maps, an email-calendar-social-networking cloud, and news aggregation.

Yahoo!
Mobile! is available today in beta
program, and final release in Q2 2009.

Their news release says consumers will be able to:

  • Discover: via results from Yahoo!'s award-winning mobile search, editor-selected content, and new maps tools.
  • Stay Connected: through access to their email and
    social network accounts from the most popular Web providers, as well as
    instant messaging, address book and calendar tools.
  • Stay Informed: by bringing together favorite
    content - websites, sports teams, news sources, RSS feeds, weather,
    stocks, horoscopes and more - into a single location.

The mobile web and iPhone versions of Yahoo! Mobile are planned to include the following features:

Discover

Yahoo! oneSearch(TM) - Yahoo!'s award-winning mobile search service providing the most current, relevant answers you need.

Today - The most interesting stories buzzing on the Internet right now, selected by Yahoo!'s editorial team.

Yahoo! oneConnect(TM) - Yahoo!'s service designed to provide consumers everything they need to stay in touch with the people about whom they care:

    • Email - Access to Yahoo! Mail and other popular
      email service providers, including Gmail(R), Windows Live(TM) Hotmail
      and AOL(R) Mail.
    • Pulse - Access totheir social
      networks, including Bebo(R), Dopplr(TM), Facebook(R), Flickr(R),
      Friendster(R), Last.fm(R), MySpace(R), Twitter(TM) and YouTube(TM).
    • Yahoo! Messenger - An upgraded version of Yahoo!'s popular mobile instant messaging service.
    • Yahoo! Address Book - Keeps consumers' contacts always handy and in sync.
    • Yahoo! Calendar - View, add and edit appointments when users are away from their PCs.
  • Yahoo! News - Breaking headlines across popular topics.
  • Yahoo! onePlace(TM) - Access and manage your
    favorite content, all from one location. Its "Add Anything"
    functionality is a simple-to-use search and browse process that helps
    users find and add what they want. Consumers can add their favorite
    interests from a growing selection of popular categories including news
    topics and sources, RSS feeds, weather conditions, sports scores, stock
    quotes, websites/blogs, horoscopes and movie theaters.

The smartphone version of Yahoo! Mobile will include the above functionality, plus:

 Yahoo! oneSearch with Voice(TM) - Allowing users to launch searches by simply speaking.

  • Maps - Powerful improved tools that let consumers locate, learn about and get directions to points of interest.
  • Opera Mini(TM) 4.2 - An integrated version of the
    world's most popular mobile web browser, with easy return to the Yahoo!
    Mobile app, that launches when web site access is needed.
  • Widgets - Enhanced mobile-optimized experiences
    for services from Yahoo! and other brands. Users can browse, add and
    remove these at anytime according to their tastes.

A managed beta program for Yahoo! Mobile has started today. Consumers interested in participating should enter http://mobile.yahoo.com into their phone's browser.

Details on the upcoming general public release for Yahoo! Mobile are as follows:

For the mobile web:

  • Launch timing: expected late March 2009
  • Devices: those running WebKit-based browsers (e.g. iPhone and iPod
    touch, many Nokia Series 60 and Android devices), Opera Mini 4.x,
    Windows Mobile devices with Internet Explorer Mobile, and the
    BlackBerry(R) Bold(TM) and BlackBerry Storm(TM) browsers

 For iPhone:

 Launch timing: expected late March 2009

 For smartphones:

 Launch timing: expected late May 2009

  • Devices: hundreds of select models from RIM, Windows Mobile, Nokia S60 and 40, Samsung, Sony Ericsson and Motorola.

 At launch, each version of Yahoo! Mobile is planned to be available
for the US, Canada, UK, France, Germany, India, Indonesia and the
Philippines. Versions for other countries will roll out over the
remainder of 2009.

Yahoo! Mobile will feature Yahoo!'s industry-leading display advertising from major global advertisers

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