LG Electronics officially announced the development of the next generation
Chocolate. The photos released don't reveal much except for sleek simple lines in black and red.
Their news release says the it is from the design team that created the original Chocolate. The new
phone will have a highly distinctive design that takes optimal
advantage of the device's features and performance. It will maximize usability yet carry on the minimalist-inspired style and
iconic design of its predecessor.
Skott Ahn, President and CEO of LG Electronics Mobile
Communications Company said, "Over 21 million Chocolate handsets have been
sold across 54 countries to date and we believe the next generation
Chocolate will have a tremendous impact on the market, extending the
growth that LG experienced during the first half of this year."
The new LG Chocolate phone is expected to be unveiled in August. LG's new Chocolate phone is the fourth model in the LG Black Label
Series. The original Chocolate debuted globally in May 2006 and went on
to become the most popular phone in the company's history. The same
year, this mobile phone was recognized internationally for its design
innovation by winning the prestigious Red Dot Design and the iF Design
awards. Other Black Label Series handsets include LG Shine with its
revolutionary full-metal body and LG Secret, an elegant carbon fibre
and tempered glass classic.