Samsung will launch a new
on-device app store for Samsung Smartphone users on September
14th.
The
Samsung Application Store allows users to browse a variety of
applications including games, references, social networking, e-books
and health-related tools (e.g. pedometer, eye test, etc) that are
easily downloaded with one click. The
Application Store is designed to automatically display the relevant
application catalog available for a user's specific Samsung mobile
phone model, and works over cellular networks and Wi-Fi.
In order to activate the
service, Omnia and I8910 HD users will need to upgrade their devices.
Omnia customers can download and install the mobile client from the
website www.samsungapps.com. I8910 HD customers can simply upgrade
their software by selecting the Application Download icon on their
phones. For more details, please visit the website,
www.samsungapps.com.
The on-device client is available in
English, French and Italian and supports credit card and phone billing
through the mobile application store. Users who haven't signed up as a
member of the Application Store can purchase free applications and paid
applications through the phone billing payment option. Additional
languages, devices and features will be added throughout the year.
Over
300 native applications meeting Samsung's content guidelines will be
available at launch, expected to grow to over 2,000 by the end of 2009.
Gameloft, Electronic Arts, Handmark, TAITO, Paragon SW, Capcom, Com2us,
Prompt, Pearson Longman, Bokan Tech and Diotek are among the providers
of applications to the Samsung Application Store.
"Samsung is
a proven leader in delivering a fantastic end-to-end mobile experience
and continues to demonstrate its dedication to its customers with the
new Samsung Application Store," said Paul Reddick, CEO of Handmark. "As
the exclusive content aggregator for the store, we are excited to bring
the largest catalogue of both Handmark content as well as popular
titles from our extensive network of partners to Samsung customers on
day one."
"With the launch of the Application Store, Samsung
will increase mobile phone sales and add value for its mobile customers
through the availability of carefully selected applications," said
Hosoo Lee, Executive Vice President of Samsung's Media Solution Center.
"The Application Store will expand the service channel, not only on
handheld devices but also on PCs through the launch of new PC software.
The software will allow customers to download applications and manage
them on a PC to maximize service usability."
Users can browse the website, www.samsungapps.com, for details, see featured applications and participate in online events.