My Phone Syncro - Backup Launches from Microsoft Windows Phone

Mobile software providers and retailers must have gotten the word that people really needed backup and sync functions. Best Buy Mobile is offering free cloud sync and backup soon and Windows offers My Phone. An added bonus is that if you keep buying Windows, phones, My Phone automatically transfer your data to your new Windows Phone.

My Phone is a free service that helps people manage and back up  information stored on their phone and provides  an easy restore option in the event of a lost or damaged phone. The premium package locks lost phones and has location features.

My Phone automatically synchronizes the specific types of a phone's content the user chooses -- from contacts and appointments to texts, photos and more -- to a password-protected Web site.

People can also publish their photos from the My Phone Web site or their phone directly to Windows Live, Facebook, MySpace and Flickr. As part of the free service, people can go online and map the last known location of their phone from when it was last synchronized. In addition, a set of more advanced "lost phone" features are being offered as a premium package that people can activate as needed.

The My Phone Premium package includes the ability to immediately locate the phone's current location on a map (in the U.S. only); remotely lock a phone and post an "if found" message to its screen; loudly ring the phone even if it is set to vibrate or silent mode; and ultimately, if needed, completely erase the phone to protect personal data from falling into the wrong hands. People using My Phone on their phone running either Windows Mobile 6.0, 6.1 or 6.5 can access the premium package free of charge until Nov. 30, 2009. After that date, seven-day access to the premium package will be available for purchase for $4.99 in the U.S.