Samsung announced the launch of its own open mobile platform, Samsung bada. The platform
enables developers to create applications for millions of new Samsung
mobile phones.
The name 'bada', which means 'ocean' in Korean, was chosen to convey
the limitless variety of potential applications which can be created
using the new platform. It also alludes to Samsung's commitment to a
variety of open platforms in the mobile industry.
Their news release says that Samsung bada is also simple
for developers to use, meaning it's one of the most developer-friendly
environments available, particularly in the area of applications using
Web services. bada's ground-breaking User Interface (UI) can be
transferred into a sophisticated and attractive UI design for
developers.
Samsung bada key features:
User-interactive
Based on Samsung's signature TouchWiz User
Interface, Samsung bada platform provides an easy, simple, and
intuitive UI without compromising efficiency. To enhance creativity and
user interactivity, Samsung bada provides flash control, web control,
motion sensing, fine-tuned vibration control, and face detection. Also,
it supports sensor-based, context-aware applications. By using various
sensors such as accelerometers, tilt, weather, proximity, and activity
sensors, application developers can easily implement context-aware
interactive applications.
Service-oriented
Samsung bada differentiates its position by
supporting various service-centric features such as social networking,
device synchronisation, content management, location-based services,
and commerce services - all supported by back-end bada servers. These
ground-breaking developer-friendly features support developers to
implement various services without additional effort.
Open and configurable
Samsung bada enables developers to take
full advantage of mobile device capabilities to create compelling
applications with ease. Applications can use device functions to make
phone calls, send messages, or access the contact list. Also, various
service applications can share information such as personal profiles,
social relations, schedules, or contents with a simple user
confirmation in order to provide services with greater personal
relevance and cooperative service extension. The flexibility of the
bada platform makes it applicable to a wider range of devices than any
other mobile operating system.
Samsung is also set to announce a series of Developer Days to take
place across the world during 2010. Open to all developers, the initial
events will be held in Seoul, London and San Francisco, with more
events following as the year progres