Organizers of APPCON released the lineup for its August event featuring more than 40 educational sessions covering all aspects of the mobile App market. The sessions promise to deliver the most comprehensive, vendor-neutral look at the leading and emerging mobile App trends at a practical and technical level to provide the foundation required to move mobile App development to the next level.
Organized into three tracks--App development, IT integration and the business of Apps--the APPCON educational program covers Apps for all vendors and platforms, providing a more holistic approach to technical proficiency and market opportunities than other platform-specific events offer.
Unique to APPCON is the entrepreneurial twist to the program. The App business is exploding, with many players in the game--from indie developers and larger App shops to enterprise businesses and big brands looking to leverage the mobile movement to grow their business. APPCON™ sessions blend these perspectives with topics that range from 2D/3D barcoding, game development, HTML5, augmented reality, security concerns, mapping Apps and multimedia integration.
Session tracks include:
• Developer: technical sessions for developers, architects and technical managers covering location-based services, cross-platform integration and gaming.
• IT: technical/management sessions for IT experts evaluating, designing or implementing mobile support in the enterprise, with topics including MS Exchange integration, mobile App security and compliance issues.
• Business: sessions covering the business, legal, sales, marketing and other aspects, including a special focus on small businesses and startups.
Case studies will also be presented to highlight best practices and success in mobile App development and integration.
APPCON attendees can choose a single track and attend most or all sessions within that area, or they may pick and choose sessions of interest from any track offered.
Another unique feature to APPCON is the Fast Pitch program that is half social event, half App showcase. Fast Pitch marries business with pleasure, featuring cocktails, food and as many six-minute App demos as possible in one evening.
A Hackathon contest is also part of the program, pitting developer teams against one another in a battle for App supremacy. Through a partnership with one of the world's most innovative robotics companies, APPCON™ participants will be able to get their hands on the latest robotic gear and have a chance to win prizes for their App coding prowess.
Attending or exhibiting at APPCON™ is inexpensive, with all-inclusive packages covering booth space and conference registration fees for one set price. Rooms at the Paris Hotel start at just $69 a night, and rooms at the connecting Bally's Resort start at just $49.
For more information about APPCON™ 2010, visit www.appconlv.com or follow us on twitter @appconlv http://twitter.com/appconlv.