Top Mobile Dating Service Tops 1 Million Flirts in US

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Flirtomatic, an online and mobile flirting service, today announced it has passed 3 million global users and recently surpassed the 1
million-user mark in the U.S. This was achieved just as mobile flirting
heated up over the summer: Flirtomatic accounted for 65 percent of the
season's audience for mobile dating in the US, topping such traditional
online sites as eHarmony and Match.com, according to a study by the mobile media measurement firm Ground Truth.  

Flirtomatic lets its 3 million users - who fire off 53 million
flirtations a month - discover profiles based on gender, age, location
and flirting preferences. Mobile flirters can always chat for free or
enhance their flirting experience by promoting themselves, sending
virtual gifts or mass-messages, or winking from afar to spark a
conversation. Flirtomatic also allows users to find the most popular
profiles, see who has checked them out and always see who is currently
online and game for flirting. Flirtomatic users average six logins a day, while its iPhone users check in nine times a day.

"Flirting is as much a human instinct as laughing or eating - and
we're creating the most fun way on Earth for people to flirt on their
mobiles and the web," said Flirtomatic CEO and co-founder Mark Curtis.
"If you think about the number of people you flirt with compared to how
many you date, you can quickly see why this is so popular. We're
thrilled that this is now proving to be the case in the U.S."

The fast adoption of Flirtomatic by U.S. users, as demonstrated by
the Ground Truth study and the 1 million-user milestone, enabled the
company to recently raise $9 million in Series C funding to further grow in North America and Europe and expand marketing efforts with such partners as AT&T, MetroPCS, Cricket, and T-Mobile.