Sprint revealed its new app and app pacakges called Sprint ID at CTIA. Sprint ID allows uers to download ID packs that deliver a predefined experience, including applications, widgets, ringtones and wallpapers, all at once.
Packs are designed to meet customers' interests, whether they are sport fans, fitness fanatics, auto enthusiasts or more. The packs could be brand-specific; allow users to easily switch between English and Spanish or be specifically tailored to the customers' businesses or lines of work. The marketplace of Sprint ID experiences is growing, and customers can have up to five packs on their smartphones powered by the Now Network.
Packs: Sprint customers can customize their device with up to five ID packs. Once an ID is loaded - in one quick step - users can switch between packs and further customize them with additional apps and content. A few non-partner-branded packs include:
- Entertainment ID: Features a host of fun video, music, photo and news apps, including Facebook, Celebrity Tweets, Pandora, Shazam, Rhapsody, E! Online and more.
- Socially Connected: A customized experience for keeping users connected with friends on-the-go. Pack includes: Facebook, Yahoo! Mail, Gmail, Mashable, Tweetcaster, YouTube and more.
- Health and Fitness: Features all the best wellness related resources for eating right, staying fit and tracking users' progress with the ability to customize according to their specific interests and goals. Pack includes: Workout Coach, Fitness Tips, Calorie Counter, BMI Calculator and more.
- Business Productivity: The perfect solution for busy professionals who want to stay connected, entertained and informed while on-the-go. This pack features all the best tools to assist with travel plans, organization, communication and more.