IDC reported that the media tablet sales will reach 42 million in 2011
with Apple's iPad leading the market. IDC predicts that half of the 2.1
billion people who regularly use the Internet will do so using non-PC
devices.
While vendors with a PC heritage will scramble to
secure their position in this rapidly expanding market, another battle
will be taking place for dominance in the mobile apps market. The level
of activity in this market will be staggering, with IDC expecting nearly
25 billion mobile apps to be downloaded in 2011, up from just over 10
billion in 2010. Over time, the still-emerging apps ecosystems promise
to fundamentally restructure the channels for all digital content and
services to consumers.