SnapTell, image recognition-based mobile marketing solutions, reports that the Winter issue of Martha Stewart Weddings will utilize fully activated or "live" advertisements in the magazine. On-stands December 29, 2008, the issue will allow readers to snap a picture of any...
Nokia expanded of the Nokia Media Network mobile advertising network. The Nokia Media Network allows advertisers to target consumers on the pages of premium mobile internet publishers, operator partners and Nokia services, with click-through rates on the network averaging 10...
Ad Infuse, announced that GoTV Networks, selected Ad Infuse as its mobile advertising network. Through this partnership, GoTV's multi-platform mobile network will be ad-enabled and will offer cross-carrier, cross-platform mobile video advertising options, giving advertisers unique access to GoTV's extensive...
AOL announced the launch ed their Platform-A solution for targeting advertising to iPhone users. Offered through Third Screen Media, Platform-A’s mobile ad-serving platform and network, the solution detects and delivers optimized ads on iPhones browsing the web. When an iPhone...
Visa and Chase announced a pilot that texts merchant offers directly to mobile devices of Chase credit and debit cardholders in the Phoenix metropolitan area. The offers - from merchant discounts to specials - are tailored to match the...