Movida, the United State’s largest Latino-focused MVNO (Mobile Virtual Network Operator), was purchased by Cozac, LLC a subsidiary of APC Wireless. The acquisition of Movida and Liberty Wireless (acquired January 2008) enhances APC Wireless’s commitment to growing its MVNO strategy.
Backed by APC Wireless, Movida is now a stronger organization. Samuel Bahreini, COO, of APC Wireless stated, “APC Wireless is dedicated to Movida’s subscriber base and setting industry-wide benchmarks for superior service.” While the company, the rate plans, and subscriber contracts remain the same, the user experience will improve. Through its expertise in hand set fulfillment, software customization services, expansive buying power, and strong balance sheet; Movida subscribers can expect increased satisfaction in services dedicated to the Latin market. “Our strong growth plans for Movida in the Latino market should signify another vote of confidence in the MVNO market” says Samuel Bahreini.