OZ, the leading consumer mobile messaging solution provider, today
announced the availability of OZ SmartMail, a new email service
that enables carriers to offer smartphone users advanced email
features and access to their favorite ISP or portal email accounts
like Yahoo! Mail, Windows Live Hotmail, AOL Mail and
Google Gmail.
Operating on smartphones running Windows Mobile, Symbian, and
other operating systems, OZ SmartMail is aimed at the growing
"prosumer" market, commonly defined as the savvy mobile email
consumer, small business owner or home business individual who uses
advanced email functionality. OZ's market research shows that
prosumers want easy-to-use, mobile access to all their email, all the
time, but want to avoid the costs and complications of "enterprise"
mobile email.
other operating systems, OZ SmartMail is aimed at the growing
"prosumer" market, commonly defined as the savvy mobile email
consumer, small business owner or home business individual who uses
advanced email functionality. OZ's market research shows that
prosumers want easy-to-use, mobile access to all their email, all the
time, but want to avoid the costs and complications of "enterprise"
mobile email.
"The prosumer mobile email market is clearly the largest growing
segment as smartphone users demand more advanced mobile email
capabilities for both work and pleasure," said Michel Besner, senior
vice president of marketing for OZ Communications. "OZ SmartMail fills
this need by offering subscribers more advanced, robust and
easy-to-use emailing capabilities. For mobile operators, OZ SmartMail
offers tremendous revenue opportunities thanks to its low total cost
of ownership and fast time-to-market delivery."
segment as smartphone users demand more advanced mobile email
capabilities for both work and pleasure," said Michel Besner, senior
vice president of marketing for OZ Communications. "OZ SmartMail fills
this need by offering subscribers more advanced, robust and
easy-to-use emailing capabilities. For mobile operators, OZ SmartMail
offers tremendous revenue opportunities thanks to its low total cost
of ownership and fast time-to-market delivery."
In 2007 alone, approximately 118 million smartphones were sold
worldwide, according to market researcher Canalys*. Accordingly,
wireless companies are looking beyond the BlackBerry user, and
recognizing the opportunity to bring business emails directly to the
variety of smartphones and consumer-centric mobile devices available
today.
worldwide, according to market researcher Canalys*. Accordingly,
wireless companies are looking beyond the BlackBerry user, and
recognizing the opportunity to bring business emails directly to the
variety of smartphones and consumer-centric mobile devices available
today.
Recently, Verizon Wireless launched Email & Web for Smartphone
which use the OZ SmartMail client.
which use the OZ SmartMail client.