Verizon Wireless said today that V CAST Apps, its mobile app
storefront, is now available on select BlackBerr smartphones.
V CAST Apps is currently available on the BlackBerry Bold 9650,
Storm2 9550, Curve 8530 and Tour 9630 and will be coming in the next
couple weeks to the Storm 9530 and Curve 8330.
Verizon Wireless will
send all BlackBerry smartphones that use BlackBerry Internet Service
(BIS) an icon that links to V CAST Apps, giving customers access to
hundreds of productivity, navigation and education apps as well as games
and entertainment. Business customers using BlackBerry Enterprise
Server (BES) will need to contact their business specialists for
information about how to download V CAST Apps.
Verizon Wireless offers a V CAST Apps BLOCK feature for customers who
do not want access to the apps in the storefront. The V CAST Apps
BLOCK feature can be managed through My Verizon (for consumers) and My
Business or Verizon Enterprise Center (VEC) accounts (for businesses).
V CAST
Apps gives customers a one-click process to purchase a wide array of
apps with the ease and convenience of direct billing; apps purchased are
invoiced on customers' monthly account billing statements.
"Consumers want to do more with their wireless phones, and V CAST
Apps is another way Verizon Wireless is bringing the most desirable
applications to the nation's most reliable network," said Ryan Hughes,
vice president, business development and partner management for Verizon
Wireless.
"The rollout of V CAST Apps provides proof that the company
is focused on delivering the most innovative services and applications
that will entertain, educate and make their lives a little more fun."
Verizon Developer Community Continues to Grow
Since its launch a
year ago, the Verizon Developer Community has attracted more than 5,000
participants interested in creating and bringing innovative apps to
Verizon Wireless customers. To date, developers have submitted app
concepts, ranging from games to productivity tools to books, to apps
that focus on information and other resources.
Verizon Wireless is working to make it fast and easy for developers
to launch apps on V CAST Apps. In addition, apps may go from concept
submission to the virtual shelves of V CAST Apps in as few as two
weeks, giving developers the ability to quickly reach millions of
Verizon Wireless customers.