As we have noted previously, Samsung does an excellent job of getting celebrity spokespeople for their products and phenomenal product placement such as the Super Bowl/Super Models for the Samsung Galaxy Note and the Olympic Opening Ceremonies for the Samsung Galaxy S3 as well as the Samsung Galaxy Note.
One of the greatest soccer stars in the world is David Beckham, who now appears in the America, China, India, Olympic Games commercial adaptations (see videos below) for Samsung.